Ready to turn your passion for glow into a thriving business?
The automated tanning business model is one of the most underrated service businesses right now.
Low staffing.
High-margin services.
Repeat clients.
Membership potential.
Flexible hours - even 24/7 operation.
But here’s what most people don’t realise.
The biggest risk isn’t opening the studio.
It’s getting the early decisions wrong.
The wrong location.
The wrong setup.
The wrong launch strategy.
No marketing funnel.
No automation systems.
These mistakes quietly cost new owners $20,000–$50,000+ before they even realise something isn’t working.
That’s why I offer 1:1 strategy sessions.
So you can get expert advice before you commit time, money, and a commercial lease.
Hi, I'm Sara - the founder of Tan Express and owner of three automated tanning studios.
Each one operates slightly differently depending on:
• local demographics
• operating hours
• customer demand
• marketing strategy
Some run extended hours.
Some operate closer to fully automated models.
Understanding how to adapt the business model to the location and customer base is what makes it profitable.
Before Tan Express, I worked in corporate training and leadership development, managing teams of 30+ staff and building operational systems that scale.
Today I combine real business experience with practical strategy to help others launch tanning businesses the smart way.
Adding Spray Tanning to an Existing Business
Perfect for:
• beauty salons
• skin clinics
• hair salons
• wellness studios
If you already have a spare room, a spray tan booth can become a high-margin additional revenue stream.
But success depends on:
• whether demand exists in your area
• correct room setup
• pricing strategy
• marketing integration with your current client base
We’ll determine if it’s actually worth doing for your business.
Launching a Standalone Automated Tanning Studio
This is the Tan Express model.
A studio designed to operate with minimal staff and strong automation.
Often including:
• extended or 24/7 access
• automated check-in systems
• recurring client models
• streamlined operations
When done right, it can become a highly scalable service business.
But the location, systems and launch strategy must be right.
Location Strategy (The #1 Success Factor)
We’ll analyse whether your location has the right demand and demographics.
We’ll review:
• local population and customer type
• visibility and access
• competitor landscape
• lease considerations
• council requirements
This alone can save you tens of thousands in poor leasing decisions.
How the Business Model Actually Works
You’ll gain a clear understanding of:
• how automated studios operate
• realistic startup considerations
• operating models (staffed vs automated)
• hours and customer behaviour patterns
Based on real-world data from operating studios.
Where to Buy Equipment and Supplies
I’ll guide you through:
• where to source automated spray tanning booths
• trusted solution and consumable suppliers
• reliable stock and retail product suppliers
So you’re not left guessing where to start.
Systems That Make the Business Run Smoothly
Automation is one of the biggest advantages of this business model.
We’ll cover:
• booking platforms
• door access systems
• automated check-in processes
• POS systems
• operational hardware setup
These systems allow studios to operate with very low staffing requirements.
Website Funnels That Bring Clients In
Many studios open with a website but no real marketing funnel.
We’ll discuss:
• landing pages that convert visitors into bookings
• lead capture strategies
• launch campaigns
• promotional offers
So your studio opens with momentum, not silence.
Automated Email and Client Sequences
Automation increases repeat business and reduces admin.
You’ll learn how to implement:
• welcome email sequences
• new client education
• promotional campaigns
• reactivation sequences
This creates a client journey that runs automatically in the background.
Every session is tailored to you.
Before the consultation, you can submit questions such as:
• “Is my location suitable?”
• “Should I add tanning to my existing salon?”
• “Could a 24/7 studio work in my area?”
• “How do I launch with customers already booked?”
• “What systems do automated studios use?”
This ensures the session focuses on exactly where you are in your journey.
You’ll receive Sara’s Automated Tanning Studio Location Checklist.
This tool helps you evaluate potential locations based on:
• visibility
• accessibility
• local demand
• nearby competition
• demographic fit
Helping you avoid the most common and expensive mistake new owners make.
Because she’s not just consulting.
She’s actively running studios.
✔ Owner of three automated tanning studios
✔ Experience across different operating models
✔ Background in corporate leadership and training
✔ Managed teams of 40+ staff
✔ Deep understanding of membership-based businesses
Think of Sara as your business wing-woman. someone who can give honest advice before you make major decisions.
If you’re serious about exploring the automated tanning business model, this session will give you clarity and direction before you invest.
Whether you want to:
✔ add tanning to your existing salon
✔ open a standalone tanning studio
✔ explore the 24/7 automated model
This consultation will help you move forward confidently.

Disclaimer:
This information is here to help you plan and explore your options, but it’s not a substitute for professional advice. I strongly recommend chatting with your accountant, lawyer, or other qualified experts before signing leases, making purchases, or committing financially.
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